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cos'è il guerrilla marketing

What is guerrilla marketing?

Talking about guerrilla marketing cannot be limited to a list of the main techniques used, no matter how ingenious.[…]

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How to improve Employee Experience and corporate loyalty: 5 best practices

B2E (Business to Employee) is an approach that focuses on employees. For companies, the Employee Experience reflects the quality of an employee’s overall work experience and it all starts from the HR department in the recruiting and onboarding phases where it is an increasingly decisive factor.[…]

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Toward a single payment market: how PSD2 regulation promises to reunify Europe with development of online payments

With the PSD2, the European government hopes to streamline online payment methods across the EU and in doing so, support a strategic sector for the economy.[…]

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How to create a B2E strategy and improve the Employee Experience

The first real resource of any company, perhaps the most important and valuable resource, is its employees.

Not taking this aspect into consideration could prove to be an error with fatal consequences: This is all the more true in the current environment,[…]

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What is digital transformation: 4 definitions for a revolution

“Digital transformation” is perhaps one of the most used expressions in recent years. It is often used in reference to business,[…]

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From PSD to PSD2: how the regulatory environment for digital payments has changed in the European Union

PSD2 is the major regulatory change facing banking stakeholders in the European Union this September. What is the impact of this legislation?[…]

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Dematerialization in the Public Administration: The situation in Italy

There has been talk of dematerialisation for the Italian Public Administration for many years now, but finding the right strategy to implement this revolution has proven difficult.[…]

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The importance of B2E and how 5 companies improved employee experience

Today, a company’s success is linked to the degree that its employees are satisfied. This is the quality of the Employee Experience: an element that companies are increasingly paying attention to. […]

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