Information, news and best practices covering our industry, company, partners and customers

Financial services bank on the future of digital and CX

Traditional banking as we know it could be close to an end. A recent Gartner report shows how the changing demographics of banking consumers are of grave concern to financial services’[…]

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Paul Campani and the Art of Storytelling.

Italy. 3 February 1957, 8:50 P.M.

It’s the very first episode of a revolutionary, ad-based Italian television show.[…]

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July buzzwords help define newest marketing strategies

Every year, the world’s dictionaries publish new words. Last year alone, the Oxford Dictionary added over 1500 entries in its latest update.[…]

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Balancing privacy and personalization: 3 factors that influence data-sharing

When we surf the web, we leave traces everywhere.

Everyday we share information about our mood, daily routine,[…]

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Targeting, clustering, personalization: four key differences you should know

No message can be effective for every audience. This general rule is even more valid when it comes to marketing.[…]

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City of Ancona and Doxee deliver right touches to collect refuse tax

With its 2,400 years of history, Ancona is a fascinating city in central Italy overlooking the warm and calm Adriatic Sea.[…]

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The three marketing buzzwords of June

Every year, the world’s dictionaries publish new words. In the last year alone, the Oxford Dictionary added over 1500 entries in its latest update.  […]

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Five parameters to identify the perfect length of your video

Think about it: even before clicking on a video, you check its length. Then, you decide if it’s worth watching.[…]

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6 reasons why animated marketing videos are your ticket to success

According to the numbers, the use of the digital video format is growing exponentially. Recent Facebook research shows that users prefer watching videos rather than static content on Facebook and Instagram with a ratio of five to one.[…]

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With Video, Hearing is Believing

Do videos need to be heard to break through? The newest data sounds like they do.


With mobile connectivity and data transmission speeds growing faster and becoming less expensive (the 5G is behind the corner),[…]

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