From established brands to digital startups, healthcare providers and financial services companies, multi-utilities and government organizations, educational institutions and non-profits, organizations agree that buyers and users are absolutely central. And […]
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What is sport and leisure management? As a well-known soccer example shows, it is many things at once: marketing, communication, investment, and people management. Or, more generally, it is a […]
How can utility companies increase profits and save time and money? How can they steer their efforts in the direction of ever-increasing efficiency and a richer, stronger relationship with the […]
Digitization and electronic invoicing: Invoicing is a key step for every company, but not for the usual reasons. If it is done well, it can become a valuable opportunity for […]
There are many fitness marketing strategies that industry players can implement to grow their business. In all cases, it starts here: to be competitive you have to play with the […]
