Personalized experiences: This is the future of the retail industry, especially given the COVID-19 related emergency period we are living in. The way to personalization is through Digital Transformation. We’ll […]
Tag: Retail
CRM strategy in the retail sector? It is almost unnecessary to underline how the moment in which we are all immersed is difficult, but also decisive. The pandemic triggered by […]
What do you get when you add memorable emotions and sensations to the Customer Experience? The Brand Experience is one of the most important levers in marketing that a brand […]
In retail distribution, Big Data is a formidable resource. The advantages range from personalizing offers to more efficient store management. Achieving these benefits require that some conditions must be met. […]