How much is the global insurance market worth? It’s hard to give precise figures, but we can start with a report from the Insurance Information Institute, which found that the […]
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In the last 20 years – and especially in the last 10 – communication agencies have undergone radical transformations that have revolutionized not only the practices and form of the […]
Why should you pay attention to the billing experience? Sending an invoice or bill has always been a classic point of contact between a company and its customers. Traditionally, these […]
Even in this strange and complicated year, some digital trends in the travel industry have emerged that are worth following to understand how business is transforming and how they need […]
The term “nurturing” broadly means “taking care, protecting during growth” or even “helping and encouraging development.” Of these general definitions, the technical language of marketing adopts the aspects of care […]
