Market research is the process of gathering information that a company conducts on its target audience and its reference market using a series of methodologies and tools, which today are […]
All posts by Elisabetta Severoni
Healthcare marketers mistakes: an introduction Healthcare marketing encompasses all the methods and tactics that can be used to market the services of a healthcare organization or provider. When implemented correctly, […]
From mobile apps to software that supports physicians’ clinical decisions, from artificial intelligence to machine learning, from telemedicine to the Internet of Medical Things (IoMT): it’s now clear that digital […]
The technological development of the last decades and, in particular, that complex phenomenon we call digital transformation have produced deep consequences in the automotive sector, influencing the production logic and […]
