Put people back at the heart of the company’s mission, build a data infrastructure that is both robust and flexible, and design meaningful customer experiences by adopting the technologies that […]
All posts by Elisabetta Severoni
In the age of mass digitization, an effective marketing strategy for healthcare is key to educating, retaining, engaging, and motivating patients, whether potential, existing, and new. In particular, and we […]
Lead generation campaigns are used to nurture and govern the lead generation process, starting from the identification, profiling, and qualification of the target audience to the progressive conversion of users. […]
An increasing number of European citizens are no longer willing to passively receive medical treatment and care. What they expect instead is to be able to make their own choices, […]