Guerrilla marketing can be defined as the set of unconventional tactics used to achieve conventional goals (above all: profit) within a small budget. The guerrilla needs only three things: “time, […]
Category: Video Marketing
What is a company’s most precious resource? There can be many answers to this question. For example, your customers, of course, are a precious resource. So is your top management, […]
True success in the future of travel will be all about personalization and the impact will be greatest in the travel industry marketing videos. This according to Johannes Reck, CEO […]
The spread of digital is radically changing the bank-client relationship. According to a study by the Boston Consulting Group, four out of five bank-client interactions occur through digital tools in […]