In the utility sector, the service is a commodity and the only way to differentiate is to offer a service that meets the needs of customers who want more transparency and greater interaction with the company. This is why the Customer Experience is
fundamental for a competitive advantage. In fact, utilities are experimenting with new channels of contact, such as apps or online counters, that allow customers to get more information, make additional requests, and get personalized assistance.
"We need to diversify our economy, and the energy industry would be a great place to begin that diversification."
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