Information, news and best practices covering our industry, company, partners and customers
Customer Experience management

From CCM to Customer Experience: Evolution or Revolution?

Marketing has evolved. Users require content personalized to their unique interests and requirements and not just information, but dialog..[…]

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right track

Get on the Right Track with your Corporate Videos

It was the Greek philosopher Plato who said: Music gives a soul to the universe,[…]

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GDPR compliance

GDPR compliance and personalized communication: an opportunity for marketers

Since May 25 of this year, the European regulation 2016/679 introduced new rules on data protection and privacy known as General Data Protection Regulation (GDPR).[…]

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local tax

Personalized videos and local tax payment: how personalization is helping citizens and Public Administration

In 2018, even local governments are going digital in an effort to improve communications with their citizens and make it easier for them to get information and to use public services.[…]

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renewal rate

Personalized video can change the day: improving renewal rate with Doxee Pvideo®

Doxee Pvideo® is a formidable tool for simultaneously improving customer experience and improving the renewal rate of your subscription campaigns.[…]

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customer centric marketing

5 tips to create an effective customer centric marketing strategy

Personalized video is an effective tool for creating a good customer centric marketing strategy.[…]

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improve customer experience strategy

Engagement marketing: how to improve customer experience strategy in the insurance market

In a speech last year, Mark Zuckemberg said that Facebook should be a tool that we use to maintain relationships with friends,[…]

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personalization and customization

Personalized video in Utilities: how to gain more market share with video marketing personalization and customization

In the utilities and energy sector, new markets and even more competition means that marketers have to work harder to keep customers happy and reach new customers.[…]

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digital customer experience strategy

How to keep your customers engaged: digital customer experience strategy in the Utility Industry

Companies in the utilities and energy sector are facing some unique challenges when it comes to ensuring customer loyalty—an ultimate goal given the current landscape of new competitors and new energy options.[…]

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digital marketing best practices

Video and personalization: modern digital marketing best practices

The purpose of marketing is to connect your business with current and future customers. And while there are a lot of ways to do that,[…]

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