What is geomarketing? How does it work? Why has it become critical for retailers and neighborhood stores? That’s what we’ll answer in this post. The COVID-19 pandemic has disrupted our personal […]
All posts by Chiara Lavalle
New trends are emerging in the book market, all centered on the integration of physical and digital channels. All of this is reflected in a new marketing strategy for the […]
They have become indispensable and we use them every day, sometimes without knowing or noticing it, in a wide range of activities. An example in the private sphere would be […]
Digital transformation has revolutionized the automotive industry and the Automotive Customer Journey map. What are the new opportunities that have opened up? And how can you improve the Digital Experience […]
