Travel industry and digital transformation are more closely linked than one imagines, to the point that all phases of the “tourist” experience have changed, from booking, to the stay itself, […]
All posts by Chiara Lavalle
Sport has also become digitized and so have its marketing and communication strategies. But what are the elements that make up digital marketing for the sport industry? They are based […]
Why should you pay attention to the billing experience? Sending an invoice or bill has always been a classic point of contact between a company and its customers. Traditionally, these […]
What is geomarketing? How does it work? Why has it become critical for retailers and neighborhood stores? That’s what we’ll answer in this post. The COVID-19 pandemic has disrupted our personal […]
